I'm a strategic F&B consultant with 25+ years across luxury, lifestyle and high-growth hospitality brands — from scaling Carluccio's international estate to leading Ottolenghi's expansion into Switzerland with Mandarin Oriental, to mobilising the Old Vic Theatre's new £20m Backstage café, restaurant and bar.
I work across concept development, guest experience strategy, commercial modelling and international market adaptation — translating brand DNA into experiences that are culturally relevant and commercially sound. I've delivered 100+ openings, adapted concepts for markets including the Middle East, Turkey, Switzerland and the US, and I'm equally comfortable in a boardroom or on the floor during a soft launch.